Global SEO Strategies: How SEO Practices Differ Across Countries and Markets
The term SEO or Search Engine Optimization is no news nowadays and it seems that almost every digital native has at least some slight idea on it. SEO has quickly spread across different companies in countries all around the world as they have recognized its importance when it comes to the online presence of their websites. The term itself is an umbrella for many operations and strategies that go behind it and its excellence can only be reached when considering the function of every component. Although SEO is present in the online world all around the globe, it is not a one-size-fits-all concept. What does that mean? Well, it primarily means that SEO practices around the world in different countries and different markets are not the same. They need to be tailored to external circumstances such as, for example, language, culture, or search behaviors. In this article, we will have…